Basket Size Optimization: High-Margin Cross-Selling & Upselling

Maximizing the value of existing sales transactions is one of the fastest ways to boost overall store yield and profitability.

Theme SalesFormat 2 Days (16 Hrs)HRD Corp ClaimableLanguage BM / EN

About this programme

Maximizing the value of existing sales transactions is one of the fastest ways to boost overall store yield and profitability. This practical, floor-focused workshop equips retail and frontline sales teams with natural, customer-centric cross-selling and upselling techniques. Staff learn how to make relevant product recommendations, bundle complementary items effectively, and increase Average Order Value (AOV) while enhancing the overall customer shopping experience.

What participants will gain

  • Increase Average Order Value (AOV) and basket size through strategic add-on selling.
  • Master script-free, organic recommendation techniques that feel helpful, not pushy.
  • Identify high-margin product pairing opportunities to maximize transaction profit.
  • Elevate the total customer experience by providing complete product solutions.

How it's delivered

Interactive and hands-on: discussion, simulations and practical exercises rather than passive lectures, in English or Bahasa Melayu. The programme can be tailored with examples from your industry.

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